Home SEO Information SEO Tips Chapter 1: Back to the Basics Tip 4: Create web pages that spiders can crawl easily.

Tip 4: Create web pages that spiders can crawl easily.

The importance of this next step is missed by most websites. Why? Because you cannot see what a spider sees. Your eyes are trained to just see the website and it looks ok and there are no erros that popup it must be compliant. Wrong. Just right click and "View Souce" and you notice that there is alot more going underneath than you thought. If the html is well formed then a spider just crawls your site looking for the content, but if is not then sometimes the spider will just drop by and leave or at the minimum rank your page lower.

Now you ask the question "How do I check?"

Go to http://validator.w3.org/

Once there then enter your url and see if you have errors. If you do then you are good to go, but if errors come up then you will need fix them. Therefore I say again:

Search engine spiders will rank your pages higher if you your pages are W3C HTML compliant.